You're Not Starting Again.
You're Starting With Experience.
After 50, you've accumulated something most people overlook — a lifetime of assets that are ready to be deployed.
Maybe You're Asking Yourself...
Is it too late to start something new?
Do I have anything worth building on?
Who would even want what I know?
I've tried things before and they didn't work...
I don't understand technology or social media.
What if I put myself out there and fail... again?
If any of that sounds familiar — you're exactly where you need to be.
The Project 58 Philosophy
Five pillars that turn a lifetime of doing into your most meaningful chapter yet.
EXPERIENCE
Your decades of knowledge, skills, and insight are more valuable than any degree.
PURPOSE
Clarity on what matters most to you in this next chapter — not someone else's version.
OPPORTUNITY
Identifying the hidden business inside what you already know and have done.
CREATION
Building something real — a coaching business, a consulting practice, a course, a brand.
FREEDOM
Financial independence and lifestyle on your own terms. No boss. No ceiling.
The Freedom Reset
A free resource to help you take the first step. Identify what you already have, clarify where you want to go, and start building — today.
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Don't Chase Followers.
Build Something.
You don't need millions of views. You need the right people finding you — and a business behind the content.
YouTube as Your Engine
Use YouTube to share your expertise, build trust, and attract your ideal audience — not to become a YouTuber.
Attract, Don't Chase
When you teach what you know, the right people find you. No cold calling. No sleazy pitches.
Monetise Your Knowledge
Coaching, consulting, courses, memberships — the business model fits YOUR skills, not an algorithm.
Real Proof: TrindalTriFit.com
Des built a triathlon coaching business using this exact model — 40+ years of experience, YouTube as the audience engine, coaching as the business.
The Experience Audit
Five questions to uncover the business hiding inside what you already know.
What have you spent the most time doing in your life?
What do people always ask your advice about?
What problems have you solved repeatedly?
What do you know that most people don't?
What could you talk about for an hour without notes?
The Core Program
A 4-week guided program to go from "I\'ve got experience" to "I\'ve got a business."
Audit Your Experience
Identify your transferable skills, hidden expertise, and untapped assets.
Define Your Opportunity
Match what you know to a real market need — and position yourself as the solution.
Build Your Platform
Set up your YouTube channel, create your first content, and start attracting the right audience.
Launch Your Business
Package your knowledge into a coaching, consulting, or course offering — and make your first offer.
Join the Waitlist
Be the first to know when the Core Program opens.
Follow the Journey
Project 58 isn\'t theory — it\'s documented in real time on YouTube. Watch, learn, and build alongside Des.
About Des

Des Trindall is 57 years old, based in Australia, and has spent his entire adult life learning by doing. He completed his first triathlon at 13 in 1983 and is still competing and podiuming more than 40 years later.
His career has spanned more industries than most people can imagine: from Army logistics to sales, banking, financial planning, accounting, business ownership, professional horse racing, government regulation and integrity, quality and auditing, coaching, and online business.
He\'s built businesses, lost businesses, changed careers, and started again — multiple times. That\'s not failure. That\'s experience. And that\'s exactly the point of Project 58.
His triathlon coaching site, TrindalTriFit.com, is the living proof of the model he teaches: decades of experience turned into a YouTube-powered coaching business — not monetised via YouTube itself, but using YouTube as the audience-building engine.
Career Journey
Resources
Free tools and guides to help you take the next step.
The Freedom Reset
Your free starting point. Identify what you have, clarify where you want to go, and take the first step today.
The Experience Inventory
A structured workbook to audit your skills, passions, and hidden assets — and uncover the business inside your experience.
YouTube-Powered Business Guide
The complete guide to building a knowledge-based business using YouTube as your audience engine.
THE NEXT CHAPTER
One useful email each week. Real strategies, honest stories, and practical steps for building your next chapter after 50.